WPBS-DT, the North Country’s PBS station, is pleased to announce the addition of the public media ‘WORLD’ channel on July 1st. ‘WORLD’ will be dedicated to delivering outstanding nonfiction, science, nature, news, public affairs and documentary programming daily from 6 am – 6 pm.
 ‘WORLD’ will draw from PBS’ important inventory of strong programming while augmenting it with a greater variety of independent programming.
 ‘WORLD’ seeks to create a new model of content creation and delivery for public media 2.0, one that exemplifies diversity, digital media and dialogue. ‘WORLD’ seeks to target a broad range of people interested in exploring the issues of the day — individuals comfortable with a wide array of contemporary media tools.
 ‘WORLD’ will be found on WPBS-2 over-the-air channels 16.2/18.2 and on Time Warner Cable 825 from 6PM – 6AM. The existing 24/7 service called ‘CREATE’, which includes viewers’ favorite public television series and specials on cooking, travel, arts and crafts, gardening, home improvement and other lifestyle interests, will continue from 6AM – 6PM.
 ‘WPBS-DT’ is a not-for-profit public television station serving approximately 650,000 households throughout Northern New York and Eastern Ontario. WPBS-DT’s mission is to educate, entertain and inform in order to enhance the lives of those it serves.
For Immediate Release
June 20, 2012
CONTACT: Lynn Brown,
WPBS-DT Executive Vice President
315-782-3142 x 211